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Customer Experience and Salesforce News
June 07, 2017
When looking to upgrade its decades of legacy systems, Farmers Insurance turned to Salesforce and its bundle of products, leading to increased customer satisfaction.
May 10, 2017
The improvements to the Salesforce AppExchange benefit companies and ISVs building on AppExchange, with lower pricing and more tools.
April 04, 2017
Salesforce Einstein AI brings enhancements to Sales Cloud. While lead scoring, dialing and activity capture get automation features, Watson integration looms in the distance.
March 23, 2017
Showing incremental improvement and investing over time are keys to successful cloud implementations, especially in government.
Customer Experience and Salesforce Get Started
Bring yourself up to speed with our introductory content
New technologies such as artificial intelligence, virtual reality and customer personalization bridge the gap between online and offline sales and create new e-commerce experiences. Continue Reading
Cross-sell is a marketing term for the practice of suggesting related products or services to a customer who is considering buying something. Continue Reading
You might just now be reading about sentiment analysis tools for social media, yet software implementation promises deeper customer insights that drive sales and marketing. Continue Reading
Evaluate Customer Experience and Salesforce Vendors & Products
Weigh the pros and cons of technologies, products and projects you are considering.
Tempe's private tech university added passwordless authentication via QR codes to ease Salesforce logins and add a layer of security. Continue Reading
Amid a flurry of acquisitions, Salesforce signaled its intention to expand customer management into retail, where enhanced e-commerce functionality can strengthen service. Continue Reading
IBM is coming to Salesforce's aid, in a partnership to bolster the CRM giant's new AI Einstein bid with IBM's own Watson. Expert Scott Robinson takes a look at the partnership. Continue Reading
Manage Customer Experience and Salesforce
Learn to apply best practices and optimize your operations.
In a volatile landscape, where customer expectations and supply chain complexity are growing by the day, you can't afford to bring anything but your A-game. This guide shows you how. Continue Reading
The Salesforce development certification measures click skills or code skills. Here is a guide to knowing the click skills necessary to pass the Force.com Developer Certification. Continue Reading
Jenn Sanders illustrates how the Salesforce administrator course can boost a career. The consultant saw an increase in pay, client respect and a teaching opportunity. Continue Reading
Problem Solve Customer Experience and Salesforce Issues
We’ve gathered up expert advice and tips from professionals like you so that the answers you need are always available.
Like other products, Salesforce Wave promises to make it easy to stitch together data silos. Is data integration as easy as it sounds? An expert offers some insight. Continue Reading
In Salesforce's tenure in the CRM market, the company has made its mark on cloud and mobility but also on redefining relationships with customers. Continue Reading
Social media and analytics have changed customer expectations for deeper relationships with vendors. Salesforce lead generation is up to the task. Continue Reading