Sales Management Strategies

Sales management strategies encompass all sorts of tasks for managers and reps to track customer information, determine the health of sales pipelines, gauge sales performance and get more efficient with their CRM processes. Data visualization and other tools help reps track the status of their quotas and tell them which accounts need to be nurtured. Salesforce sales management tools can boost sales strategies by giving managers and reps reporting information that gives them insight into key business processes. This section discusses the role of Salesforce apps in building and developing a sales management strategy.

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  • lead scoring

    In the B2B industry, lead scoring is a methodology used by sales and marketing departments to determine the worthiness of leads, or potential customers, by attaching values to them based on their behavior relating to their interest in products or ... Continue Reading

  • partner relationship management (PRM)

    Partner relationship management (PRM) is a combination of the software, processes and strategies companies use to streamline business processes with partners who sell their products. Continue Reading

  • cross-sell

    Cross-sell is a marketing term for the practice of suggesting related products or services to a customer who is considering buying something. Continue Reading

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